In honor of their album Watch The Throne hitting shelves in the physical sense today, Yeezy and Hove open up a secret shop in Soho, NY today where both will be making appearances.

According to MTV:

“The store-front, located at 201 Mulberry Street, is regally wrapped in gold, just like the album’s Riccardo Tisci-designed cover art, the real attraction however is inside. As if slinging albums weren’t enough, Hov and Yeezy are putting the tricked-out Maybach from their “Otis” video on display inside of the retail space.”